Njengemakethe yesigaba esisodwa esikhulu kunazo zonkeama-semiconductors, imakethe yenkumbulo inezimfanelo zezimali okunzima ukuba nazo namanye ama-semiconductors kanye nokungabi nalutho, ngakho izikhungo eziningi nabantu ngabanye bakhathazeke kakhulu ngazo:
Abasebenzisi bokugcina, ama-ejenti, abathengisi kanye nezimboni zangempela, ngakho-ke kukhona ukuhlaziywa kwemakethe okukhulu kanye nokuhlaziywa okubikezelwa kwesikhala, i-Europe, i-United States, iJapane ngenxa yokushiya ukukhiqizwa kwemakethe yesitoreji kude, ukuntuleka kwezikhungo ezinemininingwane kakhulu, i-Taiwan kanye nezwe laseChina. banezikhungo eziningana ezinhle kakhulu.
Ngenxa yokuthi kunolwazi oluningi kakhulu lokuhlaziya izimakethe, abantu abavela emaqenjini anentshisekelo ahlukene, njenge-CEO yefekthri yamamojula, abaphathi befektri yokuqala eyizinhlayiya ngisho nabaphathi babakhiqizi betheminali bazokwenza amazwi ahlukene.Indlela yokwahlulela izwi langempela lemakethe kufanele kuhlaziywe kabanzi: okuhlanganisa ukuhlinzeka - umthamo wokuqala wefekthri kanye nempahla;I-inventory yesiteshi;Uhlu lwetheminali;Kuhlanganisa futhi isidingo - isidingo sabakhiqizi bokugcina, omakhalekhukhwini nemikhiqizo yabathengi, amaseva nezimoto.
1. Abakhiqizi abakhulu be-OEM abajwayelekile
Ama-Large Oems asebenzisa ngokuyinhloko isamba esiphelele sohlaka lokuthengwa kwempahla, alwela ukuhlinzekwa ngokuqondile efekthri yokuqala ngokushintshashintsha kwesibikezelo, futhi athole amanani angcono ngeqoqo.
Ngokuvamile ezintathu zihlinzeka ngesikhathi esisodwa, 60%;30%;10% noma enye ingxenye yamasheya, ngokuya ngethrendi yentengo namandla okuhlinzeka ukuze kulungiswe umgomo wokuthenga wesikhathi esifushane.Sizophinde senze izenzo zokuthenga ezifana nokubambezeleka kwe-oda nokukhansela ngokuya ngesidingo semakethe.
Sekukonke, ukuthengwa kwama-Oems amakhulu empeleni kulungisiwe, futhi isikhala sokulungiswa sincane kakhulu, iningi lazo yizindawo zokugcina imali kanye nokuthengwa kwamasu ngokusebenzisa ulwazi lokuqala lokulungiswa kwentengo, ulwazi lokwenyuka kwentengo ye-ejenti nezinye iziteshi, empeleni, ngaphezulu. isinyathelo ngesinyathelo ukuqaliswa kokuthengwa kwempahla.
Ngokuyisisekelo, bamba cishe ukuthambekela kwemakethe, gcina ukusondelana nefekthri yokuqala, futhi ugweme ukuboshwa yifekthri yokuqala nama-ejenti, okungenzeka ngokuyisisekelo azinze ohlangothini lokunikezela.
Ngokufanayo, omkhuluI-OEMngokuyisisekelo akuwona umthombo wezimpahla zesiteshi ezingaziwa, ngaphezu kokucatshangelwa kwekhwalithi, okufanayo yi-AVL futhi ukwethulwa kwabahlinzeki besistimu yokufinyelela eqinile nakho kuyisithiyo esikhulu, vele, azikho ezinye izithakazelo zomphakeli.
Amafekthri amakhulu asenesithakazelo esikhulu olwazini lwamanani esikhathi esizayo, futhi kunjalo, izimboni ezinkulu nazo zinamashaneli angavimbekile olwazi lwangempela lwemboni kanye ne-ejenti.
2. Abakhiqizi betheminali yesiteshi
Ngaphezu kwama-Oem amakhulu, ama-Oem amaningi amancane naphakathi nendawo emakethe, iningi labakhiqizi lidlula endaweni yomjikelezo omfushane, kuyilapho besebenzisana nengxenye yemodi yoku-oda ye-ejenti, ukuze bahlangabezane nezidingo zamakhasimende.
Ngenxa yokuthi intengo egciniwe ishintshashintsha njalo, ubunzima bokulawula ulwazi lwentengo yendawo budlula kude lolo lwama-Oems amakhulu.
Itheminali idinga ukuba nomuzwa wentengo obucayi kakhulu womkhiqizo, ngoba iziteshi ezinkulu zokuhlinzeka, abahlinzeki bempahla bazalwa abazingeli bamanani, isikhathi eside emakethe yendawo abahlanganyela ekuthengeni nasekuthengiseni ukuze bathole umehluko kumphakeli okunzima kakhulu ukuwenza. qonda futhi uhlaziye.
Okokuqala, ukuthenga kufanele kuqonde intengo yesikhathi esizayo, intengo ye-ejenti evamile ibuyekezwa kanye ngenyanga ngokushesha kakhulu ngekota, uma kuqhathaniswa, kunzima kakhulu ukuthola intengo ye-ejenti yakamuva, ungayiqhathanisa ngokusho intengo ekuqaleni kwekota.
Okwesibili, ukuthengwa ukuqonda isimo sokusungula emakethe, lokhu kuyisihluthulelo kakhulu, njenge-OEM yokusungula izoba phezulu lapho imakethe izophonsa izimpahla emakethe, kuzoholela ekushintsheni kwentengo yemakethe, ukwazi kanjani ukuphonswa kwemakethe. ulwazi, futhi kuyizidingo eziyisisekelo zokuthenga.
Okokugcina, kuyadingeka ukuqonda inqubomgomo yokuphatha yefekthri yokuqala esiteshini, izimpahla ezikhawulelwe zasembonini yasekuqaleni, abathengisi abaningi bamabala abazitholi izimpahla, futhi kuzoholela ekwenyukeni kwamanani kwesikhashana, vele, ithrendi yamanani yesikhathi eside. kuwumkhuba wesidingo esikhulu kanye nesigaba.
Abathengisi be-spot ngokungangabazeki bazwela kakhulu emakethe nezintengo zeqembu, ukuthi bangaluthola kanjani ulwazi oluhle kakhulu kubakhiqizi bokugcina, indlela yokuhlola ikhono nokuzimisela kwamazinga ahlukene abathengisi bamabala, ukuthola ozakwethu besikhathi eside, futhi bakhe abangcono kakhulu. isu lokuthenga, liyisidingo esikhulu sokuhlakanipha nomsebenzi wokubekezela.
Isikhathi sokuthumela: Jul-24-2023